Client: Atlantic Coast Academy of Dance
Location: Hyannis, MA
Cards Mailed: 4,521
Increase Dance School Class Enrollments!
SocialDM is an integrated marketing approach that leverages the effectiveness of traditional postcard marketing combined with the power and low cost of online digital and social media ads to create a powerful, repetitive marketing campaign.
Do you know that 80% of sales occur between the 8th and 12 contact? SocialDM is an affordable marketing platform that will easily achieve multiple marketing impressions so that you can grow your business.
Check out this dance school case study and see the possibilities with SocialDM.
With SocialDM, interested prospects who went to Atlantic Coast Academy’s website were cookied with an unobtrusive piece of web coding. Then, if they left the site without taking the desired action (filling out a form or buying a ticket, for example), they started seeing the dance studios online banner ads on other sites across the internet!
With SocialDM’s tracking capabilities, the dance studio could see that 2,200 unique visitors went to their website and were being shown their follow-up ads (a total of 230,504 times!) and that 83 people clicked on their ad to go back to their website!